by Pivot
Tag: Promotions
Verizon Continues Partnership Building with Netflix Offer
A Verizon Netflix deal calls for the carrier to offer a free year of the service to new Fios gigabit customers. Those customers who already subscribe to the service will get . . .
Limited-Time “Free” Promo Aims to Boost Sprint Drive Connected Car Offering
Sprint Drive is an after-market offering that includes 24×7 roadside assistance, real-time vehicle location and monitoring, in-vehicle Wi-Fi underpinned by LTE, and more. To use the service, users must . . .
Donovan: DIRECTV NOW Subscribers are a “Tale of Two Cities”
A portion of the base of DIRECTV NOW subscribers is “promotionally-intensive,” flittering between similar Hulu and YouTube offerings. AT&T now wants to emphasize more loyal customers that use DIRECTV NOW heavily and “secure that base.”
MetroPCS Rebrand, Metro by T-Mobile, Offers Unlimited for $50 Monthly
T-Mobile CEO John Legere suggested the MetroPCS rebrand aims to correct misperceptions about prepaid wireless. New inlimited Metro by T-Mobile offerings include Google One mobile backup and storage and a $60-a-month plan also . . .
Latest T-Mobile ‘Un-carrier’ Move Focuses on CX, Offers Free Pandora
T-Mobile says it treats its customers like rock stars, announcing a T-Mobile Pandora deal and a deal involving the Live Nation ticket service. A T-Mobile deal with Team of Experts aims to improve customer service by eliminating . . .
NCTC Uses Analytics, Targeted Marketing for Improved ARPU, Reduced Churn
Using broadband customer data analytics, NCTC “surgically” targeted a promotion to customers likely to churn, explained NCTC’s…