A portion of the base of DIRECTV NOW subscribers is “promotionally-intensive,” flittering between similar Hulu and YouTube offerings. AT&T now wants to emphasize more loyal customers that use DIRECTV NOW heavily and “secure that base.”
Verizon 5G Home will include a free Apple TV 4K or Chromecast Ultra device at no charge. In addition, customers will get YouTube TV free for three months. The company has coined some new marketing terms for . . .
A global PC device shipments forecast from IDC calls for the category, which includes PCs and tablets, to decline 1.5% annually through 2022. Bright spots include . . .
A Verizon YouTube TV partnership will also include Apple TV 4K devices for their upcoming residential 5G service, the company revealed today. Pricing for the service . . .
Broadband household viewing of Facebook video and other “alternative video” such as live streaming, user-generated content and web series from sites such as Vimeo, YouTube, and . . .
Average video customer satisfaction was 75 out of 100 for video streaming, but only 62 for traditional subscription TV services.