by Pivot
Tag: Netflix
Report: Consumers Willing to Pay $17 to $27 Monthly for All Video Streaming Services Combined
The optimal price that consumers are willing to pay for video streaming services is $21, according to research from Morning Consult conducted in conjunction with The Hollywood Reporter
Amid New Competition, Researchers See Strong Demand for a Netflix Ad-Supported Service
One third of current subscribers would consider moving to a Netflix ad-supported service, according to TDG. Such a service could be…
Cox Adds Amazon Prime Video App To Contour; Now Accompanies Netflix, YouTube And More
Report: Expensive Pay-TV is Driving TV Antenna Adoption, Younger Demo Embracing It
New TV antenna market research from Horowitz Research found TV antennas for local broadcast signals closely tied to streaming SVOD services, but not exclusively.
Comcast Xfinity Flex Targets Internet-Only Subscribers with Digital Entertainment & Home Manager
Comcast Xfinity Flex offers an Internet-connected 4K HDR streaming TV device, a voice-activated remote, a guide that integrates…
Parks: Subscription OTT ARPU Growth is Relatively Flat, But Changes May be Coming
Parks Associates research on OTT monthly spending reveals relatively flat growth for the past three years. Parks says OTT ARPU comes in at …