Report: Virtual Pay-TV Providers are Pursuing the Wrong Streaming Strategy

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Live streaming, or streaming traditional live channel line-ups as Sling TV and Directv Now do, is not living up to the hype, according to a new live video streaming survey, which found that only 11% of people who stream pay for live content. StreamOn, a...Learn More

HD Share of Mobile Video Traffic Hits 38%

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The high-definition HD share of mobile video traffic is now 38% globally – a far higher percentage than mobile operators had predicted a few years ago, according to new research from OpenWave Mobility. HD video was only 5.7 percent of mobile video traffic four years...Learn More

Parks Finds Subscription OTT Market Share Shifts

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There is a new member to the upper echelon of subscription OTT services in the U.S. market, according to new subscription OTT market share research from Parks Associates. The firm found that Netflix, Amazon Video (aka Amazon Prime) and Hulu remain the top three. But...Learn More

Report: iPhone Users Like Video More, Mobile Video Streaming Now Nearly 80% of Smartphone Data

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A new research report from The NPD Group shows that 57 percent of all smartphone users use an app at least once a month to access video content. Accessing that video app contributes to mobile video streaming as the dominant form of smartphone data NPD’s...Learn More

Report: Social Media for Live Streaming is a Win-Win-Win

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Social media can be a friend, not a foe, to established video networks and their advertisers, according to a report highlighting synergies between video networks and social media by Kagan, a media research group within S&P Global Market Intelligence. Social media for live streaming is...Learn More

Comcast Launches YouTube App On Xfinity X1

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Two companies with broad ambitions took what could be a significant step as Comcast has launched a YouTube app on Xfinity X1, according to the two companies. Access to YouTube’s massive video inventory will be available through Comcast’s X1 platform, and searchable through the X1...Learn More

vMVPD Satisfaction: Despite the Technical Shortcomings, Subscribers are Warming to Pay-TV Alternatives

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Virtual multichannel video programming distributors (vMVPDs) may be immature and technically behind their more established competitors—but subscribers, for the most part, don’t care, according to a new vMVPD satisfaction survey. vMVPD is the term increasingly used for streaming pay-TV services such as YouTube TV, Sling...Learn More

Virtual MSOs Bigger Threat to Cable, Satellite, Telco Pay-TV than Netflix, Amazon

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The launch of “skinny” streaming TV and video service bundles by OTT providers, such as YouTube, poses the latest real and present danger to incumbent cable, satellite, and telco pay-TV vendors. A more recent market entrant in the U.S. and internationally, Virtual Multiple Systems Operators,...Learn More

Comcast: X1 Will Win the Day for Us Even Against OTT

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We lost track of how many times Comcast’s new CEO Dave Watson touted the company’s X1 user interface at an investor conference today. But it was in the range of a dozen times or more. Among the X1 competitive benefits cited: reducing churn, improving customers’...Learn More

Streaming Media Adapters Forecast Highlights Growing 4K Penetration

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Demand for streaming media adapters is poised for a sharp growth spurt amidst growth of recently introduced linear, 24×7 streaming video services, such as DirecTV Now and YouTube TV, according to a streaming media adapters forecast from ABI Research. Global unit shipments will rise to...Learn More

Hulu vMVPD Service Enters Beta, Hulu with Live TV Joins Crowded Streaming PayTV Field

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A long discussed Hulu vMVPD service was unveiled today and it offers a streaming OTT payTV alternative to traditional payTV services offered by cable, telco, and DBS operators. Hulu with Live TV joins a crowded streaming OTT payTV field which includes DIRECTV NOW, PlayStation Vue,...Learn More

Video Sharing Survey: 40% of Broadband Households Use Sites Weekly

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Just shy of 4 in 10 U.S. broadband households (39%) visit a video sharing site, such as YouTube, at least once a week, according to a video sharing survey from Parks Associates. Furthermore, nearly 6 in 10 (59%) visit an online video site on a...Learn More

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