Video Zone

The latest news, developments and trends for video services. Gain valuable insight into the implications of OTT, IPTV, Cable TV, Satellite TV, Mobile Video and more.

ZoneTV: OTT Content Integration is Key to Pay-TV Success

In order to adapt to the changing pay-TV landscape, operators must embrace OTT content integration with the traditional channel line-up, says ZoneTV CEO Jeff Weber. Weber made his comments at Telecompetitor’s recent broadbandTV event. Weber, who has a long history in the video business, having...Learn More

Online Video Marketing Survey: Two-Thirds of Marketers Plan Campaigns

Growing number of professional marketers and small business owners (SMBs) who see to their own marketing are turning to the latest online video production tools and social media to develop and run their own online marketing campaigns, according to an online video marketing survey from...Learn More

Rise of OTT Introduces Growing Number of OTT Video Platforms

As OTT continues to soar, the number of OTT video platforms for operators does as well. Telecompetitor’s broadbandTV event brought together several OTT platform providers to discuss the varying ways of delivering video in an OTT world. Palm Beach Gardens, Florida based ONE CONNXT  has...Learn More

OTT Video Ad Blocking Concerns Rise With TV Viewing of OTT Video

Internet video viewing accounts for 20 percent of all content viewed on broadband-household TV sets – an average 3.8 hours per week, according to Parks Associates’ ¨Tracking Eyeballs: Video Analytics and Measurement¨ market research report. As that number rises so do concerns on the part...Learn More

OTT Video Demographics: Millennials Watch Less YouTube, More OTT Services

Price is becoming less and content availability more of a factor in viewers’ decisions to cut the cord on their pay-TV services and switch to OTT alternatives, according to new market research about OTT video demographics from Limelight Networks. Seven in 10 consumers now subscribe...Learn More

Skinny Bundles, OTT Upset the Programming Landscape for Pay-TV

Video operators are seeing dynamic change in the pay-TV marketplace as consumers embrace skinny bundles, OTT, and other emerging video products. That was one conclusion from Telecompetitor’s recent broadbandTV event. Madeleine Forrer, Vice President of Video Services for NRTC and Stewart Myers, VP of Programming...Learn More

RFD-TV and NCTC Announce Multi-Year Distribution Agreement

(NASHVILLE — June 20, 2016) RFD-TV and the National Cable Television Cooperative (NCTC) announced today that they have entered into a multi-year distribution agreement, which allows over 800 video service providers across the United States the opportunity to launch the network. RFD-TV, whose stated mission...Learn More

Frontier: Excited at the Prospects of DSL and IPTV

Frontier just completed a $10.5 billion transaction for Verizon wireline assets which included significant FiOS FTTP assets, but Frontier is equally excited about the future of DSL and IPTV, says Frontier EVP and General Counsel Mark Nielsen. Frontier is a true believer in the long...Learn More

Report Finds Roku with Biggest OTT Video Set Top Box Market Share

Set-top boxes from the likes of Apple, Google and Roku are the fourth-most popular means of streaming OTT video in homes, according to OTT video set top box market share research from comScore. The OTT STBs ranked behind the ¨Big 3¨ – desktops, smartphones and...Learn More

Ooyala: OTT Video on Tablets is 18% of Mobile OTT Viewing

Watching OTT video on tablets is becoming more commonplace, according to Ooyala’s 1Q’16 Global Video Index (GVI). The OTT video services market is booming as industry leaders expand and startups launch new services, according to  Prominent among them, Netflix launched in 130 new market territories...Learn More

Local Ad Insertion Must Evolve to Meet the Multiscreen Challenge

Cable and IPTV providers have long known about the advantages of offering TV advertising for their local businesses on popular cable TV networks. Besides generating additional revenue for their cable/IPTV operation, local ad insertion helps stimulate local economies and keeps ad spending local. While television...Learn More

Comcast, NCTC Agreement Paves Way for DOCSIS 3.1

A new Comcast, NCTC Agreement will provide the NCTC’s small cableco members with advanced technology that reduces the bandwidth and equipment needed to support video services. As Comcast Wholesale explains in a press release, the cablecos can use the reclaimed bandwidth and equipment to offer...Learn More