Nearly 85% of the U.S. Internet audience view videos online, according to comScore Video Metrix. Google’s You Tube dominates the
YouTube plans to launch 96 new video channels in the next year.
Some 180 million US Internet users each watched an average 18.5 hours of OTT online video in July. Google sites, primarily YouTube, remain the dominant OTT video provider.
179 million American internet users watched online videos in June and watched online video a record-high 6.2 billion times. YouTube continued to dominate views.
YouTube, Break.com, Metacafe, Dailymotion, MySpace and Veoh, among others — generated more than 230 billion domestic US views in 2010, an increase of