by Pivot
Category: Marketing
Cloud Will Drive Ethernet Access
U.S. business spending on communications services will be lead over the next four years by business Ethernet services, principally Gigabit Ethernet, stemming from ongoing growth in cloud computing, according to the latest market review by…
What Caused PBX Sales Decline in 2009?
Did hosted PBX sales take a sharp jump in 2009? That seems to be what the Telecommunications Industry Association believes. The TIA notes a “steep decline in the PBX market in 2009” attributable to a…
Family Plans Should Evolve to Include “Data,” Could Reverse ARPU Trend
Family plans historically were important because they drove mobile services in the “teenager” market, the last remaining untapped demographic once adult adoption had nearly saturated. These days, family plans are a major contributor to retention.…
Video “Expanded Basic” Prices Grow Faster in Non-Competitive Markets than Competitive Markets, FCC Says
Competition is supposed to improve consumer welfare by driving prices lower. Perhaps oddly, that does not necessarily seem to be the case for entertainment video prices. Over the 12 months ending January 1, 2010, the…
Pricing Umbrellas Affect Over the Top Messaging Prospects
Deterring entry by new competitors is the business reason behind umbrella pricing strategies. In fact, a new competitor actually gains when the incumbent maintains high prices, allowing the attacker to establish a clear value proposition…
Small Businesses have Embraced Tablets
Small business adoption of tablets has jumped from nine percent in 2010 to 34 percent in 2011, indicating that the iPad is the fastest growing technology among the U.S. small and medium-sized business market, a…
Tablet TV Viewing Will Reach 3 Hours a Month by 2014
Tablet TV viewing will reach 186 minutes per month in 2014, according to Juniper Research. The increase will be most apparent in North America where there is already significant mobile TV usage, and where internet…
Has Apple Done it Again?
Virtually every company that competes with Apple is well aware of the fact that Apple often creates a new product category, then dominates it. Our colloquial way of describing that process is to day that…
U.S. Small Business Tablet Adoption 34% in 2011, Up Almost Four-Fold from 2010
Small business adoption of tablets has jumped from nine percent in 2010 to 34 percent in 2011, indicating that the iPad is the fastest growing technology among the U.S. small and medium-sized business market, a…
How Will RCS, IMS Fare Against Over the Top Alternatives?
If you have been in the telecom business long enough, you have seen a few different “next generation networks” come and go with somewhat mixed market success. ISDN was, for some, the first such network.…
T-Mobile USA to Build LTE Network, Activate by 2013
T-Mobile USA says it is gong to invest $4 billion in its business, including use of the spectrum it received from AT&T as part of the “breakup fee” for failure of the AT&T effort to…
Are Fewer Wireless Networks Actually Better for Consumers?
Economic models are all about the assumptions, and that applies to analyses of what should happen as additional spectrum is made available to U.S. wireless providers. Specifically, policymakers looking after the “public welfare” must make…