Dallas, Texas, February 17, 2010 – Video choice and competition have reached Dallas-Fort Worth consumers in a big way, and they have responded. AT&T* today announced that more than 225,000 DFW customers have made the switch to AT&T U-verseSM TV. The milestone comes after the initial launch of U-verse TV in the Dallas-Fort Worth area only three years ago.
DFW customers received AT&T U-verse in March 2007, and AT&T has continued its efforts to make the service more widely available in the market. AT&T U-verse is currently offered in parts of more than 45 communities across the greater Dallas-Fort Worth area. From 2006 through 2008, AT&T’s total capital investment in its Texas wireless and wireline networks was more than $6 billion, which helped facilitate the roll out of AT&T U-verse services across the state.
“Today’s AT&T U-verse subscriber milestone reflects our commitment to make the investments necessary to bring consumers across the greater Dallas-Fort Worth area a new era of true video competition,” said Don Cain, AT&T Texas president. “We are thrilled to offer this innovative video choice to DFW area customers, and even more excited about the strong customer response we’re seeing.”
Texas was the first state where AT&T U-verse services were deployed, as a result of legislation passed in September 2005 by the Texas Legislature and signed by Gov. Rick Perry.
This legislation provides an environment that encourages new video providers, such as AT&T, to invest in Texas to compete against incumbent cable providers.
“The Texas Legislature strives to pass public policy initiatives that encourage investment in the state and provide consumers with more choices, competition and innovative new services,” said state Rep. Burt Solomons, chair of the House State Affairs Committee.
“Today’s milestone confirms what we’ve known all along. DFW customers want a new and better TV choice,” said Adam Vital, vice president and general manager for AT&T in North Texas. “Dallas-Fort Worth customers love the better DVR, better apps and better experience they get with U-verse TV, and we look forward to more customers learning why U-verse TV is such an exciting TV service.”
AT&T U-verse TV is the only 100 percent Internet Protocol-based television (IPTV) service offered by a national service provider, making AT&T U-verse one of the most dynamic and feature-rich services available today. AT&T U-verse TV ranked “Highest in Residential Television Service Satisfaction in the South Region Two Years in a Row,” according to the J.D. Power and Associates 2008 and 2009 Residential Television Service Provider Satisfaction StudiesSM. Today, AT&T has 2.1 million U-verse TV subscribers nationwide.
Since the initial launch, Dallas-Fort Worth U-verse TV customers have received numerous AT&T U-verse enhancements and apps at no extra cost including:
* Total Home DVR, which gives you the freedom to watch and manage recordings from a single DVR on any connected TV in the house.
* U-verse TV Multiview, an award-winning app that lets you watch up to four channels at once on your TV screen.
* Regular additions to the U-verse High Definition (HD) channel lineup, which now offers access to more than 120 HD channels — more than the local cable providers.
* Remote Access to the DVR,which lets you schedule and manage DVR recordings from any Web-connected PC or mobile device.
* Film Awards Interactive, a new app today that lets you read bios, watch previews and vote for your favorite award-nominated films and stars for this season’s award shows.
* AT&T U-bar,which gives you personalized, on-screen weather, sports, traffic and stock information.
* Media Share, which lets you stream your personal photos and music files located on your home computers to any connected TV in the home.
* Weather On Demand, an app that gives you instant access to check the current weather conditions and detailed forecasts in any U.S. city.
* Yahoo! Sports Fantasy Football, an app to help you manage your fantasy teams from your U-verse TV screen through the AT&T U-bar during football season.
* College Basketball from Yahoo! Sports, which gives basketball fans the ability to view tournament brackets, their personalized completed bracket, game summaries and box scores, and more through the AT&T U-bar during the basketball season.
* Santa Tracker,an app available during the holidays that lets you follow Santa around the globe, visit Santa’s workshop at the North Pole and more.
* Online Photos from Flickr, an app that lets you view personal photos on your TV that you have uploaded to flickr.com.
* Offers On Demand,an app that lets you redeem a coupon code on-screen for discounts on movie rentals.
* TV Awards and New Shows,an app that helps you stay on top of the season’s award shows and season premieres during the fall.
* U-verse Voice Call History, an app that lets you view your Call History from your PC or TV screen.
* U-verse Voice Click to Call, an app that lets you initiate a call to any number in your Call History with one click of a mouse or the U-verse TV remote control.
* Introduced faster Internet surfing speeds with the launch of AT&T U-verse High Speed Internet Max (up to 12 Mbps downstream) and Max Plus (up to 18 Mbps downstream).
AT&T also expanded its U-verse bundle choices with the introduction of AT&T U-verse Voice in Dallas-Fort Worth in December 2008. U-verse Voice is a managed IP-based digital voice service that is delivered over the AT&T’s fiber-rich network. This allows U-verse Voice customers to enjoy great sound quality and reliability, as well as unmatched calling features that combine with your AT&T U-verse TV, broadband and wireless services. At the end of January, AT&T announced it had more than 1 million U-verse Voice lines nationwide.
AT&T U-verse customers enjoy quadruple-play integration, enhanced features and greater value, all made possible by IP technology. For additional information on AT&T U-verse — or to find out if it’s available in your area — visit www.att.com/u-verse, call 800-ATT-2020 or visit a local AT&T location.