Given the economy, service providers are consistently looking to adjust packages and pricing to address the tough economic times faced by customers these days. Verizon usually pushes its DSL offer for the value conscious, but it’s most recent promotion now includes a value FiOS offer too.

We got wind of (via a new Verizon FiOS offer, which provides a 3 Mbps downstream/1 Mbps upstream FTTH package for $20/month. Interestingly enough, the FTTH offer requires that the customer take traditional landline phone service too. It offers a price guarantee of one year and also includes free installation and a wireless router.

For Verizon, the approach probably achieves two objectives. It offers value to a cost conscious marketplace. But it also entices existing customers to move to FiOS. Verizon has historically charged $20/month for its basic DSL service of 1 Mbps, so if you can get better speed on FTTH for the same price, wouldn’t you jump platforms to?

The move is par for the course for Verizon, given FiOS’ firm long term future with the communications conglomerate, and DSL/copper’s shaky one.


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