Tens of Thousands Expected to Participate in ‘The Verizon Game Day Viewing Party’ on Feb. 7
NEW YORK, Dec. 17 /PRNewswire/ — Verizon is planning 1,000 simultaneous in-home football-watching parties on Feb. 7 – the biggest pro football day of the year. Hosted by Verizon FiOS TV customers, the parties will give tens of thousands of people the opportunity to experience the FiOS TV difference first-hand.
During the parties, hosts and their guests can use FiOS TV’s innovative Twitter and Facebook widgets to post comments about the game on their TV screens, connecting them to other FiOS Game Day Viewing Parties and other big-game viewers across the nation.
“Once you see FiOS TV, you become a believer,” said John Wimsatt, senior vice president of marketing for Verizon. “Our customers tell us they love showing off FiOS TV to their friends, families and neighbors, and our Game Day Viewing Party will help them do just that. We’re looking forward to tens of thousands of people experiencing the biggest game of the year in a way that only FiOS TV delivers. From the stunning picture-and-sound quality to our unique interactive widgets, FiOS creates a game-changing game-day on TV.”
FiOS TV customers can apply to be one of the 1,000 hosts by visiting houseparty.com/fiosgameday and filling out an online registration form. Hosts will be selected and notified by Jan. 22, 2010. Party hosts will receive a party pack with party supplies, small gifts for guests and a Flip Ultra(TM) camcorder.
Verizon is partnering with House Party, a leading consumer activation and experiential marketing company, to plan and manage the FiOS Game Day Viewing Parties.
The company also announced a corresponding Verizon FiOS Game Day Challenge online sweepstakes (verizon.com/biggame) with a grand prize of a trip for two to Miami, including hotel, airfare, tickets to the big game, spending money and all transfers.