Social media can be a friend, not a foe, to established video networks and their advertisers, according to a report highlighting synergies between video networks and social media by Kagan, a media research group within S&P Global Market Intelligence. Social…
The NFL announced today that NFL game streaming is coming to Twitter for the upcoming NFL season. The deal includes the Thursday night NFL package, which will also be simulcast on traditional TV (including on NBC, CBS, and the NFL…
More than 8 in 10 consumers (83 percent) watch on-demand video (VOD), four percent more than did so in April 2015, according to digital content delivery platform provider Limelight Networks’ second semi-annual ¨The State of Online Video¨ report. The amount…
Major carriers such as AT&T, Verizon and Sprint have high ¨social visibility¨ and are fairly well-developed when it comes to ¨social customer service.¨ That said, an opportunity exists for service providers to apply ¨social intelligence¨ to fuel growth and development…
Greater satisfaction among social media users led to higher overall customer satisfaction with e-business (e-commerce) in the US, according the 2015 American Customer Satisfaction (ACSI) E-Business Report. In terms of US customer satisfaction, e-business conducted through social media under-performed for…
Keeping up with new mobile apps and Internet sites, what they do and what’s popular is a daunting task. But one person who does a great job keeping on top of this is futurist Mary Meeker, who provided a wealth…
Ninety-one percent of U.S. teens venture online via mobile devices at least occasionally, according to the latest research from the Pew Research Center’sInternet, Science and Tech unit. Nearly all African-American teens reported doing so, “significantly more than white or Hispanic…
It looks as if Twitter is losing ground to Facebook among social TV consumers according to the second edition of Ring Digital’s Social TV Index Report. To be released and distributed at the NAB (National Association of Broadcasters) Show in…
Fewer than one in five (18 percent) of people online use Twitter to follow the TV show they’re watching, according to new Strategy Analytics’ market research that explores the six main ways people watch TV. Traditional TV viewers – “couch…
October 9, 2013 — PHILADELPHIA, PA and SAN FRANCISCO, CA — Comcast Corporation (NASDAQ: CMCSA, CMCSK), NBCUniversal and Twitter today announced a strategic partnership to more directly connect the millions of Twitter users with television viewing. In the first step…
Becoming “fast friends,” TV and social media are changing the way Americans watch television. But does “Tweeting” with friends about TV shows or other such social media activity “drive consumers to tune-in to a program, or are viewers just chatting…
College students are a major force when it comes to U.S. consumer spending, a sizable portion of their discretionary spending goes towards information and communications technology (ICT): $117 billion of a grand total of $404 billion in college market spending…
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