by Pivot
Tag: DBS
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Kagan: Cord Cutting Wrath Accelerated in 3Q18, Loss of Over 1 Million Subs
Earlier optimism for improving cord cutting trends sobered as 3Q18 multichannel video subscribers took a big dip. With virtual OTT growth slowing, the outlook for pay-TV looks …
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Kagan: Pay-TV Cord Cutting Slowed in 2Q18 Thanks in Part to Growing vMVPD Services
Video cord cutting slowed in 2Q18 thanks to DIRECTV NOW and Sling TV. When counting those services, U.S. pay-TV subscribers now number . . .
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Kagan: U.S. Cable, Telco and DBS Video Subscribers Now Stand at 90 Million Residential
Cable, Telco, and DBS video subscribers fell by just under 1% in one quarter, a bit less of a drop than for the same quarter a year ago. If streaming video offerings DIRECTV NOW and Sling TV are included, losses drop by half.
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AT&T CEO: “Radical” Upgrades to DIRECTV NOW Will Increase Price; OTT Alternative to DIRECTV DBS on Tap as Well
DIRECTV NOW upgrades could enable it to command a price of $40 to $60, said AT&T CEO Randall Stephenson. These include…
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Cable Companies’ NCC Media to Sell Targeted Advertising
NCC Media targeted advertising will draw upon viewership data from mobile devices, as well as from linear TV, on demand and on-line, a Comcast spokesman said. As for the satellite and telco providers that NCC Media also represents, . . .
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AT&T DIRECTV NOW Roadmap: More Flavors to Come, Will Follow Mobile Product Strategy
The DIRECTV NOW roadmap includes positioning the OTT streaming service to meet differing demographic demands…