Lead gen
Generate qualified leads with white papers and webinars promoted to broadband decision-makers.
White papers
Showcase your expertise and generate leads
White papers are powerful marketing tools that position your company as a thought leader while generating qualified sales leads from our audience of broadband provider decision-makers.
Two flexible broadband lead gen options
Ghostwritten white papers
Let our experts tell your story
Our team develops a comprehensive white paper on your chosen topic, with full promotional support to maximize reach and impact.
- Process: Eight- to ten-week timeline from concept to launch
- Development: Topic planning, subject matter expert interview, copywriting, and custom design
- Campaign: Comprehensive 30-day marketing campaign featuring a run-of-site banner ad, email blasts, e-newsletter ads, and a social media post
- Lead generation: Our registration engine captures qualified prospects
- Performance: Campaign reports track your ROI
Client-provided white papers
Share your existing content with our audience
Leverage your existing white papers through our promotional platform to reach new prospects in the broadband industry.
- Process: Six- to eight-week timeline from submission to launch
- Requirements: Your team will provide the fully designed white paper and ad creatives, and Telecompetitor will develop the promotional copy
- Campaign: Comprehensive 30-day marketing campaign featuring a run-of-site banner ad, email blasts, e-newsletter ads, and a social media post
- Lead generation: Our registration engine captures qualified prospects
- Performance: Campaign reports track your ROI
Webinars
Engage industry leaders and generate leads
Webinars are an effective way to demonstrate thought leadership and connect with decision-makers throughout the broadband industry. Our webinars deliver an average of 100 registrations per event, providing you with qualified leads and valuable brand exposure.
Two flexible options
Telecompetitor-branded webinars
Position your company as an industry thought leader
Thought-leadership webinars moderated by Telecompetitor feature professional design elements and position your company alongside our trusted industry voice.
- Process: Six- to eight-week development timeline plus one month of promotion
- Format: A Telecompetitor moderator leads the discussion with your subject matter experts
- Promotion: Comprehensive 30-day marketing campaign featuring a run-of-site banner ad, email blasts, e-newsletter ads, and a social media post
- Deliverables: Registration and attendee lists, on-demand recording available for 90 days, post-event follow-up emails, and performance reports
- Branding: Telecompetitor brand and sponsored by [Your Company], positioning throughout all promotional materials
Client-branded webinars
Showcase your expertise with creative control
Marketing or product-focused webinars moderated by your team with your company’s branding, backed by Telecompetitor’s promotional power to maximize attendance.
- Process: Six- to eight-week development timeline plus one month of promotion
- Format: Your team moderates and presents with full control over content and design
- Promotion: Comprehensive 30-day marketing campaign featuring a run-of-site banner ad, email blasts, e-newsletter ads, and a social media post
- Deliverables: Registration and attendee lists, on-demand recording available for 90 days, post-event follow-up emails, and performance reports
- Branding: Branded by your company throughout all promotional materials
For package or individual pricing, contact us today.
Let us help you tell your story to the people who need to hear it.
