Improvements setting stage for more competition in wireless, digital TV and broadband
TAMUNING, Guam – (Mar. 4, 2010) – GTA TeleGuam said Thursday it plans to invest about $10 million during 2010 on its integrated communications network in Guam to better position itself for intensifying competition against larger, entrenched competitive providers on the island.
GTA TeleGuam plans to make substantial investments to expand its 3G wireless coverage and capabilities as well as its reach with GUdTV, short for Guam Digital Television. GTA TeleGuam was a late entrant and now is the challenger in these growing telecom market segments because of government restrictions before its privatization in 2005.
These new investments are on top of the nearly $75 million the company has invested over the last five years to reposition itself from a government-run local telephone company to a competitive integrated communications provider.
“In addition to 100 percent, typhoon-proven basic telephone service, GTA TeleGuam now competes in wireless, digital television and high-speed Internet access,” said Rolando S. Certeza, executive vice president of sales and marketing for GTA TeleGuam. “These areas are all new to us.”
“GTA TeleGuam has been playing catch-up to larger competitors in the fastest growing communications market segments,” Certeza said. “By continuing to make smart investments in our network, GTA TeleGuam will continue to lead the introduction of innovative and affordable communications products and services that customers expect today.
“As an underdog, we continue to challenge our competitors by being first to deliver the best products and services at competitive prices,” Certeza said. “Right now, we are the number-three cellular company and the number-two pay television provider in terms of customers, but our speed and nimbleness in serving our customers is fueling our competitive growth and success.”