RIDGELAND, Miss.–(BUSINESS WIRE)–C Spire Wireless, the only U.S. wireless provider that offers consumers a full suite of personalized wireless services, is celebrating the holiday season with the introduction of the perfect personalized gift for the gamer in the family – the Sony Ericsson Xperia™ PLAY Android™ touchscreen smartphone.
The Xperia™ PLAY combines the popularity of PlayStation®Certified gaming with all the advanced features, apps and capabilities of an Android touchscreen smartphone to create the ultimate gaming and mobile broadband experience.
Powered by the Android™ 2.3 Gingerbread mobile operating system, the device comes pre-loaded with seven game titles, including Madden NFL 11 (EA Sports), Bruce Lee Dragon Warrior (Digital Legends), Asphalt 6:Adrenaline (Gameloft), The Sims™ 3 (EA), Star Battalion (Gameloft), Crash Bandicoot® (Sony PlayStation®) and Tetris® .
C Spire and Sony Ericsson also are teaming up to offer purchasers of the device another five free games for download from the EA Games mobile website until January 15, 2012, including Need for Speed™ Hot Pursuit, Need for Speed™ Shift, Battlefield: Bad Company™ 2, Dead Space™ and FIFA 12.
“As a company committed to offering the ultimate personalized wireless experience, we’re pleased to carry the Xperia™ PLAY,” said Kevin Hankins, chief operating officer for C Spire Wireless. “The Xperia™ PLAY’s immersive gaming experience, ever-growing list of optimized games, sleek design and seamless integration with the latest Android touchscreen smartphone technology makes this a perfect gift for the holiday season.”
“This strategic partnership with C Spire will help us meet growing consumer demand for the Xperia™ PLAY by making the advanced gaming and mobile communications device more widely available,” said Peter Farmer, head of North America marketing for Sony Ericsson. “The popularity of the Xperia™ PLAY coupled with the dependability, reliability and coverage of the C Spire network make this a must-have gift for the serious gamer.”
Customers can easily expand their video game library with more than 150 game titles optimized on the Xperia™ PLAY and available for download and purchase through the Android™ Market. Users can easily transform their smartphone into the ultimate mobile gaming device with the slide out game pad revealing a directional keypad, dual analog touch joystick, two shoulder buttons and the four iconic PlayStation® symbol keys: circle, X, square and triangle.
