at&t logoThe AT&T gigabit footprint will grow by 11 additional markets, as rebranding at AT&T continues with the introduction of AT&T Fiber. The rebrand of GigaPower to AT&T Fiber comes shortly after the retirement of the U-verse brand.

The AT&T gigabit footprint will eventually reach 67 markets and approximately 12.5 million locations, according to the company. Forty-five of those markets are expected to be on-line by the end of this year, with the remaining 22 completed by mid-2019. The new AT&T Fiber markets include:

  • Florida: Gainesville and Panama City
  • Georgia: Columbus
  • Kentucky: Central Kentucky
  • Louisiana: Lafayette
  • Mississippi:  Biloxi-Gulfport and Northeast Mississippi
  • North Carolina: Wilmington
  • Tennessee: Southeastern Tennessee and Knoxville
  • Texas: Corpus Christi

Currently, the AT&T gigabit footprint can reach 3 million locations, of which 500K are apartment and condo units. AT&T is selective with their FTTP network, ‘surgically’ launching ultra-broadband services within selected markets, rather than overbuilding entire markets.

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AT&T Gigabit footprint
AT&T Fiber Markets (Source: AT&T)

AT&T reports additional technologies beyond their current FTTP platform may be deployed under the AT&T Fiber umbrella brand.

“We will announce additional network technologies and products in our AT&T Fiber umbrella brand in the near future,” says AT&T in a press release.

With the retirement of U-verse and GigaPower, the next branding move is expected to hit Directv at some point, with AT&T Entertainment lying in wait to replace it.

Image courtesy of flickr user Mike Mozart.

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