New York, NY – May 26, 2011 – AOL Huffington Post Media Group today announced the relaunch of its flagship television site under the new AOLTV.com brand. New features include a richer interactive listings experience, expanded video integrations, and market leading mobile applications for iPhone and iPad, all powered by innovative TV services startup i.TV.
With the launch of these latest offerings, AOL TV furthers its position as a full service TV-viewing companion, helping consumers find, watch and manage the shows they love using multiple devices. “By significantly upgrading AOLTV.com, in partnership with i.TV, we’re providing users with the simplest and most engaging tools to enhance and manage their TV viewing across all platforms — web, phone, tablet and TV,” said Kerry Trainor, Senior Vice President, AOL Entertainment.
“We are thrilled to welcome AOL TV to the i.TV platform,” said Brad Pelo, i.TV CEO. “Both companies bring unique and powerful capabilities to this partnership, which will revolutionize how millions of TV viewers discover, share and watch television.”
New Interactive TV Listings Experience — In the coming months, AOL TV will transform the familiar TV listings grid, largely unchanged since the 1950s, with a more dynamic viewing experience, including social check-ins, personalized channel lists, DVR scheduling, and a new calendar view. All of this will make it easier and more enjoyable to manage viewing, find out news about favorite shows and discover new ones.
Market Leading Apps for iPhone and iPad With the launch of the AOL TV-branded iPhone and iPad applications, AOL and i.TV build on i.TV’s existing top-ranked TV app to become the clear leader in TV apps for iPhone and iPad.