Survey Finds 66 Percent of Netflix Subscribers Using Pay TV

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Greater numbers of Netflix subscribers are “cutting the cord” on pay-TV providers. Surveying 829 Netflix subscribers, Cut Cable Today found that two-thirds maintain pay-TV service subscriptions – cable or satellite. But nearly one in 10 of those (9 percent) said they intend to cancel their...Learn More

Hulu Showtime Bundle Illustrates Rapidly Evolving OTT Competitive Environment

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Hulu and Showtime are partnering together to bundle their two services for a new OTT bundle. Subscribers will be able to add Showtime to their Hulu subscription for an additional $9 per month. Both Hulu and Showtime are stepping up their distribution efforts in the...Learn More

NBA OTT to Allow Individual Game and Team Streaming

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Add the NBA to the growing list of content providers who are shaking up the traditional pay-TV model. The NBA announced that their upcoming 2015-16 NBA League Pass service will offer both single games and a season’s worth of any individual team’s games options for...Learn More

Pay TV Subscriber Survey: Providers At Risk of Losing One Third of Subscriber Base

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Despite their best efforts to date pay-TV providers are increasingly feeling the heat from over-the-top (OTT) competitors rolling out leaner, more personalized and less expensive on-demand video content to viewers. Nearly 8 percent (7.7) of respondents to a survey conducted by TiVo-owned Digitalsmiths for its...Learn More

Parks: Over 8 Million U.S. Households Choose OTT over Pay-TV

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Over-the-top (OTT) video service subscription revenues will continue to exhibit strong growth, rising from nearly $9 billion in 2014 to more than $19 billion in 2019, according to new market research from Parks Associates. Nearly 6 in 10 (57 percent) of U.S. broadband households subscribe...Learn More

Report: Messaging Traffic Forecast Calls for 100 Trillion Messages Annually by 2019

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Global messaging market revenues will drop from $113.5 billion in 2014 to $112.5 billion in 2019, a $600 million (0.5 percent) decline, according to new market research from Juniper Research. The revenue decline will occur despite an anticipated doubling in message traffic globally. Over-the-top (OTT)...Learn More

IAB: U.S. Smartphone Video Viewing Growth Hits 50% in One Year

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Twenty percent of consumers across 24 countries regularly stream longer-form video on smartphone screens, according to new market research from the Interactive Advertising Bureau (IAB). More than one-third (36 percent) said they stream videos five minutes or longer in length on their smartphones daily or...Learn More

NFL and Showtime Join Growing OTT Streaming Movement

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The move to deliver content over-the-top via Internet streaming got another boost yesterday. Two well-known brands announced streaming efforts.The dominant sports brand, the NFL, announcing they will stream an NFL game in the upcoming season and pay-TV premium channel Showtime is launching an OTT channel,...Learn More

Report: Netflix Network Traffic Dominates, More Than YouTube, Hulu, and Amazon Combined

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Surveying a selected portion of its customer base of 250-plus communications service providers (CSPs), Toronto-based Sandvine reports that Netflix continues to gradually increase its dominance when it comes to traffic flowing across North American fixed broadband networks. Netflix network traffic accounted for 36.5% of downstream...Learn More

LRG Finds More Than Half of U.S. Households Pay for OTT Video Service

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More American households are connecting to the Internet via smart TV sets, video game controllers, Blu-ray disc players or stand-alone devices, such as Amazon Fire TV, Apple TV, Chromecast or Roku, according to new market research from LRG (Leichtman Research Group). Well over half (56...Learn More

ComScore: Google, Facebook Are Most Popular Online Video Sites

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Some 191 million Americans used their desktop computers to watch online video in April, according to comScore’s latest Video Metrix report. Led by YouTube, Google sites continue to rank as the top video content property, attracting 152.8 million unique viewers in April. Facebook maintained its...Learn More

The Dawn of Broadband TV is Here

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We are witnessing some profound changes in the video business these days. Broadband has now enabled some very distinct shifts in the delivery of video. It’s led to the emergence of a new model for video and entertainment – broadband TV – where an increasing...Learn More