Local Ad Insertion
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Verizon Partners With the Enemy for Ad Sales
5/14/10 at 8:09 AM by Bernie Arnason
It’s not the first time they’ve done it and probably won’t be the last. Verizon has selected one of its main competitors, Time Warner Cable in this case, to sell local ad spots across Verizon FiOS properties in New York, Los Angeles, ...
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Horry Telephone Upgrades HD, Local Ad Insertion Capabilities
11/6/09 at 9:40 AM by Telecompetitor
Horry Telephone Cooperative Expands Service and Generates More Ad Revenue with RGB’s Broadcast Network Processor and SeaChange Spot System
SUNNYVALE, California and ACTON, Massachusetts – November 5, 2009 – RGB Networks, the leader in network video processing, and SeaChange International (NASDAQ: SEAC), a leader in video-on-demand, IPTV and advertising systems, are already passing on to operators the benefits of their recently ...
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Comcast To Sell Local Ads for FiOS
6/24/09 at 10:24 AM by Telecompetitor
Business is business. So what if Comcast and Verizon compete fiercely across video, telecom, and broadband sectors, when something is apparently win-win, you go for it. Comcast Spotlight, the local ad sales division of Comcast, announced they will begin selling advertising for Verizon FiOS in select ...
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Partnering for Local Ad Insertion Success
2/24/09 at 10:53 AM by Telecompetitor  Advertising revenue generated by local and national television commercial placements on cable networks has been touted as a great source of potential profits for video service providers. Unfortunately, that promise has been out of reach for most small telco TV operators. Like most models in the video business, you need scale to make it work. But increasingly, telco TV operators are ‘clustering’ together to achieve that necessary scale, and finding ways to ...
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GVTC Selects Viamedia for Local Ad Sales
2/16/09 at 3:32 PM by Telecompetitor
LEXINGTON, KENTUCKY 2/16/2009 - Viamedia, the cable industry’s leading independent cable rep firm, announced today they have entered into an agreement with GVTC to represent advertising sales for their San Antonio market. Read More ...
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