google fiber triple playGoogle announced a coming Google Fiber triple play, with the introduction of Fiber voice service. The service will be in a phased roll-out and it follows an announced trial for the service back in February. The cloud based phone service will cost Google Fiber subscribers an additional $10/month (not including taxes and fees).

The home phone service appears to borrow much of its technology and features from Google Voice, Google’s existing OTT voice service. It allows simultaneous ring on mobile devices, voicemail transcription, and unlimited nationwide calling.

“We’ll be introducing Fiber Phone in a few areas to start,” says John Shriver-Blake, Product Manager, Google Fiber in a blog post. “Over time, we’ll roll out Fiber Phone as an option to residential customers in all of our Fiber cities.

Fiber voice will allow porting of an existing number and will support e911.

With a Google Fiber triple play, Google can now compete with the growing number of telcos and cable companies who are introducing gigabit services to their triple play bundles.

It also adds more revenue to Google Fiber’s ARPU. Overbuilding cities with fiber is an expensive proposition and every little bit of revenue helps the cause.